Marketing Operations · Coaches & Consultants
The wrong person is managing your marketing tech. Let’s fix that.
You built your business to coach and consult — not to manage funnels, fix broken automations, and troubleshoot your CRM at midnight. I take full ownership of the tech running your business so you can focus on scaling it.
Book a CallThe tech was supposed to make this easier
Somewhere along the way, the tech became the problem.
You’ve invested in the tools. You’ve tried to set things up. Maybe you even hired someone to help. But somewhere along the way the tech became the problem instead of the solution.
Your automations are firing wrong — or not at all. Everything feels duct-taped together and you’re scared to touch it in case something breaks. Your team is spending time troubleshooting instead of executing. And you’re not even sure if your reporting is telling you the truth.
Meanwhile you’re scaling. You’re running ads. You’re generating leads. But the backend can’t keep up — and every gap in your tech is a gap in your revenue.
The real problem isn’t the tools. It’s that nobody with real marketing operations expertise is truly owning them.
Sound familiar?
This is exactly what I do
Hi, I’m Roxanne.
I make sure the tech behind your business actually works, so you can focus on growing it.
For over a decade I’ve been the person behind the scenes for scaling coaches and consultants. From Infusionsoft in 2013 to GoHighLevel today — I’ve seen every version of this problem and I know exactly how to fix it.
I don’t come in as a task executor waiting to be told what to do. I get in the driver’s seat and take full ownership of the tech running your business — your funnels, automations, integrations, CRM, and reporting — so nothing falls through the cracks and you always know what’s driving revenue.
You bring the vision. I make it happen in the systems.
That’s not a promise. That’s just what I do.
Getting started is simple
How it works
Book a call
We get on a no-pressure call to talk about your business, your tech stack, and where things are breaking down. I’ll ask the right questions and you’ll leave with clarity regardless of whether we work together.
I audit your tech
Before anything else I do a full audit of your systems, automations, and reporting. This is how I make sure we both have a clear picture of what’s running, what’s broken, and what needs to be built. No guessing, no assumptions.
I take the wheel
Once we align on the plan I get to work. I take full ownership of your tech — fixing what’s broken, building what’s missing, and making sure everything runs the way it should as you scale.
The person behind the systems
A little about me
I’ve been living and breathing marketing tech since 2013. What started as an Infusionsoft VA role quickly grew into something much bigger. Over the years I’ve worked behind the scenes for life coaches, speakers, and six and seven figure businesses — building funnels, automating systems, and making sure the tech actually does what it’s supposed to do.
I’m a mom of three, which means I understand what it means to need things to work without having to think about them. My clients trust me with the engine of their business and I don’t take that lightly.
I’m not here to just complete tasks and send invoices. I genuinely care about the businesses I work with and the people running them. When your systems run well your business grows — and that matters to me as much as it does to you.
I work with a small number of clients at a time so I can show up fully for each one. If we’re a fit, you’ll know it from our first conversation.
What others have to say
Don’t take my word for it.
A few words from the people I’ve worked with.
“Roxanne played a pivotal role in transitioning our systems, saving the organization significant money. Her ability to manage and streamline complex systems allowed for greater efficiency — she was our go-to expert for all things tech.”
“Compared to other teams, Roxanne’s accounts generated fewer client complaints, stronger revenue output, and higher client retention. She is exactly the kind of person you want managing the systems your clients depend on.”
“Roxanne didn’t just manage tasks — she thought about the business, anticipated needs, and built systems that made our operations more efficient and scalable. She was quite simply my right hand.”
Platforms & tools I work in
Whatever tech stack you’re running — I’ve worked in it.
A decade across the tools that run coaching and consulting businesses.
Ready to hand off the tech for good?
If you’re a scaling coach or consultant who’s tired of being stuck in the tech — let’s talk. One conversation is all it takes to know if we’re a fit.
Book a Call